Mexican Billionaire Allocates 70% of Portfolio to Bitcoin, Claims Superiority Over Real Estate
Mexican billionaire Ricardo Salinas Pliego has dedicated approximately 70% of his investment portfolio to bitcoin, asserting that it outperforms real estate in the long term. Salinas, who has a net worth estimated at $5 billion, encourages others to consider converting home equity into bitcoin, citing its historical appreciation. This information was reported by CoinDesk on June 17, 2026.

Ricardo Salinas Pliego, a prominent Mexican billionaire with an estimated net worth of $5 billion, has taken a significant stance in favor of bitcoin, allocating about 70% of his investment portfolio to the cryptocurrency. Salinas is known as a bitcoin maximalist, advocating for the digital asset as a long-term investment alternative to traditional fiat currencies, which he believes erode purchasing power over time.
His views on bitcoin are deeply rooted in a family history influenced by gold. Salinas asserts that the cryptocurrency mirrors the scarcity and value retention properties of gold, which he trusts over fiat currencies. He has gone so far as to advise his wife to mortgage their house to increase their exposure to bitcoin, suggesting that others should similarly consider converting home equity into bitcoin investments. “For most people, the biggest investment, their nest egg, is their home equity. Find a way to transform that into some kind of bitcoin exposure,” he stated.
Salinas supports his assertions with historical comparisons, noting that the price of bitcoin was around $400 in January 2016, whereas a Central London home sold for approximately $1.6 million—equating to about 4,000 bitcoin at that time. In contrast, he highlights that the same property would now require fewer than 30 bitcoin, illustrating his belief in bitcoin's superior long-term appreciation.
Despite bitcoin's inherent volatility, Salinas remains firmly optimistic about its investment potential. He considers it an “asymmetrical bet to the upside” and anticipates increasing demand as more individuals become aware of bitcoin. He refrains from providing specific forecasts on short-term price movements but aligns himself with forecasts from notable investors, expressing confidence that bitcoin could reach $1 million, albeit unsure of the timeline.
Salinas’s perspectives are further influenced by his family's historical discussions regarding fiat currency devaluation, rooted in events from the 1970s. He recalls debates at home regarding the impacts of the abandonment of the gold standard by U.S. President Richard Nixon, which contributed to his family's skepticism of fiat currencies and reinforced their interest in scarce assets.
As Salinas emerges as a potential presidential candidate in Mexico for the 2030 election, his strong advocacy for bitcoin as a significant investment choice may resonate with an audience eager for alternatives to traditional financial systems. The implications of his views could influence public attitudes toward bitcoin in both investment circles and broader society.
Summary based on original reporting by Olivier Acuna at CoinDesk, originally published Jun 17, 2026. SolanaWire does not republish source content.

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